google

Google Commercials – effective advertising at its best

Google has created an environment that translates easily to across race, sex, and religion. Almost every person who uses the internet interacts with google in some way on a daily basis. From Chrome, to Google.com, the new Plus 1, Picasa, and all their other products, people can immediately relate to these commercials at a personal level – because they’re already doing everything Google shows in the ads… and that relates to the viewer. Bravo.

Job Board SEO – some thoughts

A few years ago I had the pleasure of briefly working for an amazing startup “job board.”  They are a niche job posting site focusing on high-end analytics jobs.  I truly enjoyed my brief stint with the company. I joined this company with aspirations of expanding my skillset with a focus on sales.  While I [...]

Google Searchology – Mobile Keynotes

Today is Google’s Searchology.  It’s a time when Google unveils all the new tools related to search.  Here are some notes I listened to during my brief time viewing the conference.  I focused on mobile as I believe this section of search is going to be the main area of expansion over the next few [...]

Google Maps API and SEO

In recent months, I have been working a lot with the Google Maps API.  I have been utilizing the API to optimize landing pages for “multiple location” websites.  In customizing these sites for the API, I have discovered that Google’s organic listings absolutely love when a website utilizes their Maps API. In less than two [...]

Web Analytics – A look at Google Analytics

Analytics software is a vital tool for any online company.  Luckily, the folks down at Google created an amazing toolset for FREE!  Google Analytics is incredible.  While there are other web analytical tools available online, they can be avoided because Google is just that good.  Why do you need Web Analytics Software? Analytics tools allow [...]